Written by Andreea-Marilena Dudas, Creative Director and Founder of Maison Coucou
We stand firmly in support of Ukraine, and in support of peace and freedom
Like millions of people around the world, we’re heartbroken and appalled by the ongoing crisis unfolding in Ukraine, a sovereign nation where millions of innocent people have been forcibly displaced from their homes, their lives, and their families. The right to safety and freedom should never be partisan.
Hope Within the Heartbreak
As a global platform with a community across 50 countries, including community in Ukraine, we strongly believe in the important responsibility we have to use our voice, our platform, and our reach to stand behind our values. We stand firmly with the world in support of Ukraine, and in echoing the global and resounding calls for peace and a swift end to this unlawful and reckless act of aggression. We’re also thinking of our Russian community, many of whom are incredibly hurt, upset, and have had no choice in the tragic events that are unfolding.
We have a crucial responsibility – both socially and morally – to empower our team and our community to use their voices as part of the global cry for peace. Above all else, we stand for peace, we stand for safety, and we stand for those who have had their lives turned upside down by this unthinkable tragedy. We’ll always stand up for what we believe is right.
We’re continuing to closely monitor the situation and have launched a number of initiatives over the last few days to support our team, our community, and those directly affected by this crisis.
Supporting those directly impacted
Our immediate focus has been on the safety of our team and their loved ones, as well as doing everything we can to support those who have been directly impacted by the rapidly escalating situation.
The Maison Coucou Foundation is working with a number of nonprofits including who are all providing on-the-ground support. As one of our initial projects, we’re shipping 200 USB power banks to displaced people who have had to flee their homes for safety.
We’ve also been in regular contact with our team members in the impacted regions, as well as those with extended family in the area to assist with safe relocation across the border to neighboring countries, and support for those lodging applications to come to Belgium.
To help provide immediate relief, we're donating $5,000 to those impacted by this crisis.
Empowering anyone to join the call for peace